Politics & Government

After Lackluster Start, San Bruno Cable Campaign Looking to Attract New Customers

Tuesday's San Bruno City Council meeting agenda includes a proposal from the city's municipal cable company to relaunch a campaign promising to generate new customers.

's program to generate new cable, Internet and telephone customers throughout the city didn't do nearly as well as officials had planned when the municipal cable agency launched the effort in August.

The program did so poorly that it was stopped a few months later.

Now, after going back to the drawing board, San Bruno Cable is looking to launch a new effort to bring in more customers before the fiscal year ends. The City Council will vote whether to approve the proposal and other resolutions at , which will be held at 7:30 p.m. at the senior center.

Find out what's happening in San Brunowith free, real-time updates from Patch.

The proposed cable program includes incentives such as low entry rates, special packages and preset pricing so that customers know their rates in advance and are guaranteed their costs wouldn't unexpectedly spike for at least three years.

Potential customers—an estimated 7,500 households, San Bruno Cable estimates—would receive mailers promoting the new services over a two-month period.

Find out what's happening in San Brunowith free, real-time updates from Patch.

The council will also be voting on granting a contract to a firm to work on a bicycle lane project along Sneath Lane. The project would include completing more than three miles of bike lane striping between Skyline Boulevard and El Camino Real.

In addition, the council is expected to discuss setting up a trust fund to cover long-term costs related to the recovery efforts stemming from the Crestmoor disaster.


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